At the core of KettleBell Concepts is a group of veteran, like-minded fitness educators who have years of experience in the trenches and who thrive on assisting trainers and facility owners with an entrepreneurial mindset. Since launching the company in 2002, KettleBell Concepts has trained over 5,000 trainers globally and continues to evolve.


Our Mission:

  • Educating: We are committed to educating the industry's best kettlebell instructors.
  • Learning: We understand the importance of learning more ourselves every day.
  • Helping: We are focused on helping others achieve & exceed their fitness goals.
  • Living: We believe in living better through safe, fun & effective exercise programs and properly implemented protocols by trained, credentialed, fitness professionals.